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Our Story

25 years of connecting consumers with farms that care.

EatWild was founded in 2001 by Jo Robinson with one simple mission — help consumers find farmers raising animals the right way. What started as a simple directory has grown into America's most trusted grass-fed resource.

2001
Year Founded
9M+
Visitors
1,400+
Verified Farms
Founder & Author
Meet Jo Robinson

EatWild.com was founded by author and activist Jo Robinson in 2001 to promote the many advantages of pasture raising livestock on small family farms. She has visited pasture-based farms across the country and given presentations to several thousand farmers and consumers.

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Top 50 Food ActivistsNamed by leading food organizations
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New York TimesBestselling Author

Jo has been named one of the Top 50 Food Activists in the country and is the author of the New York Times bestselling book, Eating on the Wild Side, as well as Pasture Perfect and Why Grassfed Is Best! She is also the co-author of The Omega Diet (with Dr. Artemis Simopoulos) and When Your Body Gets the Blues (with Dr. Marie-Annette Brown), among others.

"Growing the most nutritious fruits and vegetables in backyard gardens is the wave of the future."

When not researching the health benefits of wild-like fruits and vegetables, Jo has been growing the most exceptional varieties in her own garden on Vashon Island, Washington. She believes that growing the most nutritious fruits and vegetables in backyard gardens is the wave of the future.

About EatWild

EatWild.com is the most comprehensive source of information about the benefits of choosing pasture-raised over conventionally raised animal products. The site provides science-based information, a verified directory of pasture-based farms, and educational resources for consumers who want to make more informed food choices.

All farms listed on EatWild are required to meet our 11 eligibility criteria and have their certifications verified before their listing goes live. This commitment to verification is what sets EatWild apart from self-reported directories.

Growing the future on Vashon Island

When she's not researching the science of wild-like nutrition or running EatWild, Jo tends her garden on Vashon Island, Washington — growing the most nutritionally exceptional varieties of fruits and vegetables she can find. She believes that backyard food growing, like pasture-based farming, is a return to the way food was always meant to be grown.

Garden photo — Vashon Island, WA